SUM IDEA Presskit

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Press Release
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    Source: Twiddly Studio

    Released February 26, 2015

    Twiddly Studio releases SUM IDEA, a casual number puzzler for iOS

    UK mobile game creator, Twiddly Studio, brings SUM IDEA, an intuitive sliding number puzzle, to iPhone and iPad with a original concept and uncomplicated colourful design to set it apart.

    Players pit their mind against Professor Addkins, a cheery puzzle inventor, solving his number puzzles and progressing through his quizzical world of schematics, workshops and factory production lines. Along the way they will encounter a host of colourful characters, from Addkins’ robotic assistants to his psychic puppy, Jolt.

    Within each puzzle the player must strategically swap tiles to create the pattern Professor Addkins is thinking of in the limited amount of moves available.

    Every move counts, and deeper strategy comes into play as some tiles have the ability to transform others by lowering or raising their value, or transforming them in other ways. What appears to be a simple mechanic serves up some fiendishly clever puzzles that can be solved in a variety of ways.

    Broad Appeal

    SUM IDEA is designed to be readily accessible, whilst still providing a challenge to players of all ages.

    Andrew Nicholls, Twiddly Studio's Art Director, elaborates:

    "We wanted to develop a casual and rewarding puzzle game experience where claiming victory over a level was down to the player’s skill and use of strategy. Last year we showed prototypes of the game at GDC and Dare Protoplay where it was very well received. It was a real validation of our design to see whole families enjoying the game, from kids to grandparents. This accessibility also makes it the ideal game to fill those 5 minutes on the bus on the way to work."

    SUM IDEA presents a compelling challenge of mental dexterity to expand the mind through its initial 100 levels of addictive gameplay available at launch.

    SUM IDEA brings together simple mechanics, stimulating puzzles and a spirited design style in an innovative puzzle game designed for all to play.

    The game can be downloaded for free on the iTunes App Store - https://itunes.apple.com/us/app/sum-idea/id816201906?mt=8.

    More about Twiddly Studio

    Twiddly Studio is an emerging British, creative games studio, founded in 2011 by Software Developer Andrew Noble and soon after joined by, Web Designer turned Graphic Artist, Andrew Nicholls.

    The independently funded studio develop games displaying their own distinct, characterised brand and style with balanced gameplay on iOS platforms. Twiddly Studio's first game, 'Tilt & Sprout' was released in 2011 on the App Store for iPad and iPhone.

    Further Information

    SUM IDEA is Free-to-play but you can buy some optional items within the game with real money, between £0.99 to £4.99 / $0.99 to $6.99.

    For more information, please visit: http://www.twiddly.co.uk/sumidea.html

    Features
    • Solve 100 number cracking puzzles in a variety of ways - with more to come!
    • Intuitive puzzle mechanics
    • Uniquely stylised aesthetic
    • A colourful cast of characters
    • Beat the scores of your Facebook friends
    • A game that can be played by all ages
    • Universal - for iPad, iPhone and iPod touch
    SUM IDEA - iTunes Link

    https://itunes.apple.com/us/app/sum-idea/id816201906?mt=8

    Video Trailer

    Youtube: http://youtu.be/Ks44UhRKvA0

    Vimeo: http://vimeo.com/119044070

    Links

    Twitter: http://twitter.com/twiddlystudio

    Facebook: http://www.facebook.com/twiddly

    Twiddly Studio: http://www.twiddly.co.uk

    Media Contact and Images

    For additional information or visuals for SUM IDEA you can download the SUM IDEA presskit or contact Andy Nicholls / Andrew Noble at info@twiddly.co.uk

    Skype

    twiddly.studio

    Telephone

    +44 131 618 6123

    ENDS

Game Description
  • SUM IDEA - A Unique Number Puzzle

    STRAPLINE:

    Jump into the mind of Professor Addkins and decipher his inventive number puzzles by simply sliding numerical tiles into the designated areas in a limited set of moves.

    DESCRIPTION:

    SUM IDEA is a logic number puzzle where players have a set number of moves to strategically swap tiles on various grid layouts, attempting to match the numerical formation in Professor Addkins' thought bubble.

    Players will have to think strategically about each move as some tiles can affect others, from taking away or adding 1 to numbered tiles to reversing a tiles function. This relentlessly simple puzzle mechanic serves up some fiendishly clever puzzles that can be solved in several different ways.

    So if the digits don't exist to solve a puzzle, it is crucial to experiment with swapping various tiles and discovering their different effects on each other.

    SUM IDEA is free to play with some optional items that can be bought with real money within the game.

    Features
    • Solve 140 number cracking puzzles in a variety of ways
    • Intuitive puzzle mechanics
    • Uniquely stylised aesthetic
    • A colourful cast of characters
    • Beat the scores of your Facebook friends
    • A game that can be played by all ages
    • Universal - for iPad, iPhone and iPod touch
    SUM IDEA - iTunes Link

    http://itunes.apple.com/app/sum-idea/id816201906?mt=8

    Download Game Description

Game Screens
  • iPhone SUM IDEA - Level Map Screen
  • iPhone SUM IDEA - Gameplay Screen
  • iPhone SUM IDEA - Hint Screen
  • iPhone SUM IDEA - Can you solve 140 puzzles?
  • iPad SUM IDEA - Level Map Screen
  • iPad SUM IDEA - Gameplay Screen
  • iPad SUM IDEA - Hint Screen
  • iPad SUM IDEA - Can you solve 140 puzzles?
Logos and Icon
  • SUM IDEA Logo
  • Twiddly Studio Icon
  • Twiddly Studio Icon
  • Twiddly Studio Logo
Marketing
  • SUM IDEA - Download for free on the App Store
  • SUM IDEA - Download for free on the App Store
  • SUM IDEA - Download for free on the App Store
  • SUM IDEA - Download for free on the App Store
  • Hand holding iPhone with SUM IDEA
  • Hand holding iPhone with SUM IDEA
Video